Shane Shaps
Title: Co-owner of onegoodie.com
Profession: Business Owner
Every day my business partner and I offer one exceptional product at a discounted price to both our foodie and mommy customers. It's one product per day at a price you can't beat. Who can resist?
EDUCATION | I have a Bachelor of Science degree in Public Relations from the University of Florida (Go Gators!)
HOW TO GET STARTED | You don't need an education to do what I do. You just need to be smart, good at managing your time, and able to recognize a great opportunity when it comes knocking!
MUST HAVE TRAITS | Ability to think outside-the-box, creativity, love of writing, techno-savvy, good networking, and vision.
beginnings
how I got started | After a post college stint as an event planner my husband and I decided it was time to start a family. I wanted to keep working, but focus on something that would be flexible and allow me to be a stay-at-home-mom so I started a gift basket business. It worked well for a while, but a little over a year after my second child was born I realized that I wanted to be working a bit more. Going back to event planning was impractical with a young family, so I had to look elsewhere. One day, my good friend, Jacki, then a high-powered partner in a law firm in Chicago, and I were chatting about how I was looking to increase my workload while she was looking to lessen hers, when she presented a possible solution to me. The owner of onegoodie.com, a friend of hers, had decided that the company wasn't a good fit for him and that unless Jacki was interested in taking over he was going to take the site down. She was, but she couldn't do it alone. That conversation changed our lives. We ended up taking the site down for 6 months and redeveloping it into something more user-friendly, a place where we, ourselves, would shop, and therefore, potential customers like us, might shop. It's been a steep learning curve, but the rewards are well worth the hassles!

inspiration
why this job?| While this job has nothing to do with what I studied or did before having kids, I find it very fulfilling and challenging in a great way. We've had to learn a lot about web developing, what we can do ourselves, what we can't. We've learned to tolerate technical difficulties and glitches. I love working with a partner who is also a friend. We lean on each other! Her skills are definitely different than mine, but we complement each other well. She's all about the details and I'm all about the big picture. This business works great for me. Most of the communicating I do is online so no one can hear my children screaming at me when I'm responding to an email. I can still be involved with my kids, I can still be a stay-at-home-mom, and yet, I feel like I'm working and I like that.

love
why I love this job!| There are many wonderful aspects to my job! I love working closely with the manufacturers of our goodies. I love that I can balance being a stay-at-home-mom and working. I'm the Preschool PTA Chair and I'm involved in my community. I love discovering new goodies to bring to our audience, and helping manufacturers build their brand. It's a win, win situation!

work
my typical day| I try to do most of my work on the days the kids are at preschool from 9-3. That way, I can be "mommy" when they are home. I tend to check emails on my iPhone at stoplights, or spend most of my time in the car on the phone with my partner so I can stay in the loop. I try to utilize email as much as possible, because it's so much easier. And so many of our manufacturers, particularly on One Mommie Goodie, are moms as well, so it works well for them too. Once in a while I actually get a phone call on the work line, and if I can't get away, I let it go to voicemail and call back as soon as I can, once I know the kids are settled. Jacki handles most questions by customers, which usually come by email. I handle most of the product scheduling. Sometimes we realize we've been dealing with the day-to-day details for too many days in a row and we haven't stopped to talk "big picture." Then we schedule calls for those "meetings" and we actually call each other on time, and buckle down to business, discussing marketing, advertising, future plans. We definitely juggle being partners and being friends, and have a good mix of both.

challenges
what they are | The hardest days are the ones when the kids are sick or the site is suffering from technical issues. I do not like things getting upset. I like my schedule to remain as is so I can get everything done.

upside
all about growth | It's an exciting job with lots of potential for growth and personal development, and I get to do it while caring for my family!

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