Responsible for 67 radio and 26 TV highway traffic reports daily over multitude of outlets (Syndicated Radio Host "Shadoe Steele" Saturday Night Live at the Oldies (Westwood One, Sirius Satellite, Entercom Radio) Traffic Reporter "Rusty Fender": radio: 98.5 KRZ, 107.9 WKRF-FM, 'Froggy 101' WGGY-FM, WGGI-FM 95.7, WILK-AM 910/980/1300, WILK-FM 103.2, 'The Mountain' WDMT-FM 102.3, EZ-103-FM television" WBRE-TV 28 (NBC), WYOU-TV/22 (CBS). Also host the # 1 Arbitron rated 5-hour syndicated Saturday night 'oldies' music program since 1986. In charge of Aerospace Engineering curriculum at 2-Universities in Scranton/Wilkes-Barre area. Host 2-one hour Public Affairs programs weekly since 2005 which air over 7-radio stations.

EDUCATION | Bachelor of Science - Aerospace Engineering B.S.E.E. The University of Scranton PA/Duke University Durham, N.C., Master of Science - Electrical Engineering - Duke University Durham, N.C.

HOW TO GET STARTED | The best advice for someone entering the Communications field is to take any job for a start. You're not going to get morning or afternoon drive time until you've got at least 10-years of major market expertise under your belt, so don't even think of becoming the next Howard Stern, even if you're great, it's not going to happen. Internships are the single most important avenue to follow when attaining a broadcasting job. As I tell my broadcasting classes at Wilkes and Marywood, no Program Director anywhere is going to go through a filing cabinet full of 8-month old CDs and aircheck demo tapes to look for a qualified candidate sent in from people in the past. The person working as an intern at that particular time at that particular station will most likely get the call from the bullpin. By this time the selected intern will be established and the unreliable ones will be weeded out. An internship is as valuable as the position itself!

MUST HAVE TRAITS | You have to be all consumed by the job! I get home at 7 PM and must be in bed by 8 PM! I pay the ultimate price when it comes to spare time - there isn't any!

how I got started | I began at 15-years of age working part-time in radio which became full time in 1990. But for 20- years, I was Director of Satellite Systems Engineering at the NBC Television Network, Director of Space Systems Engineering at the CBS Television Network and Director Satellite Systems Engineering for AT&T Satellite Systems.

why this job?| I was always a technical geek/nerd since childhood.

why I love this job!| The traffic reporting job I hold for the past 20-years is one of my favorites as I started traffic reports in this area and I am heard on every top-radio/TV station in the market. There is no greater recognized name in the region than "Rusty Fender" and that goes for all age demos on both radio and television!

my typical day| I awaken at 2:30 AM, call the TV stations by 4 AM with traffic itinerary (so they can create graphics/maps) and do 24-on camera breaks on TV between 5 - 7 AM while at the same time doing 32 radio breaks. I finish that job at 8:40 AM, then go directly to either of 2-Universities where I teach until 2 PM, back to the radio station by 3 PM, on TV/radio with 20-additional breaks until 6:30 PM. Saturdays I arrive at the radio station at 11 AM until midnight that night to do 7 - 12 AM "oldies" radio show. Sundays I arrive at the radio station at 11 AM and work until 5 PM to record and edit 2-one hour live Public Affairs programs which air the following week.

what they are | The person who is available will get the job. You've got to able to work holidays, weekends, overnights and after-hour "live" remote broadcasts. This isn't a 9 to 5 banking job; when the station requires someone for a last minute shift or out-of-station broadcast, the person who is ready to work around the clock will outlast everyone else. On the job training is worlds better than any book.

all about growth | There is only one position for 7-radio stations and 2-TV stations - MINE! And until I leave the business which won't be anytime soon, there is no other position. When I go on vacation (I take only 4-days off per year) there isn't even a replacement for me, the on-air people read traffic reports themselves!

my website| http://www.985krz.com