beginnings
how I got started | I was a theatre major in college. While going
to school, I also worked fulltime at Kinko's. One day I got bored and
asked the computer service guy to teach me how to use the scanner, which
led to me getting into Photoshop. Before I knew it, I was calling
myself a designer. I spent about five years preparing for this job,
working fulltime at other jobs while I was building my business. It was
actually easy to find clients in the beginning. It got harder when I
realized I needed bigger clients, the kind where I helped them develop
their brand from the ground up, because those are the projects I find
most fulfilling.
inspiration
why this job?| I've known for a long time that I need to be
creative every day. While I love performing, it's very hard to earn a
living wage in the theatre. When I discovered design, I realized the
same principles were at work: design requires focus, concentration, and
the same ability to tell a story.
love
why I love this job!| I love being paid to give people my
opinion. I love seeing my clients happy to share their business cards
and show their websites to people, to see they are proud of what I do. I
love the fact that I can set my own hours. There's alot of freedom and
control over your own happiness when you're working for yourself.
work
my typical day| I get up about 7:30, eat breakfast and go to the
gym. I come home about 10 and start working on my to-do list. On
average, I can be working on one to three projects throughout the day.
Today, for example, I've just submitted a website concept to a client, I
presented a logo concept to another client, and I'm also working on a
website. I'm usually done about 6:00, and spend the evening reading,
writing, making things pretty, cooking and/or going to networking
events.
challenges
what they are | There is a constant cycle of new business
development, so it can be hard to fit in marketing with doing my client
work. Also, it's not unusual to work a 60-hour week.
upside
all about growth | If you've got the passion, the intelligence and the drive to do this, you can be a designer.
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