I am a multilingual consultant with an MBA in Strategic Marketing from UK, and I am adept at developing new businesses in new and emerging markets. I have extensive understanding of business practices, cultural, political, socioeconomic aspects in the US, African and Middle Eastern regions. I understand the differences as well as the universal aspects of strategic marketing and communications around the world and how to use it to make a business successful. I am fluent in Arabic, English, Dari, Farsi, and Urdu and conversational in Pashto and Setswana, later spoken in Botswana, Southern Africa.

EDUCATION | MBA in Strategic Marketing from UK

HOW TO GET STARTED | First step is to understand the concept of strategic marketing. Start by reading books on strategy making and then more reading on marketing. Books on military strategies and tactics will also help clarify that difference.

MUST HAVE TRAITS |

how I got started |

why this job?|

why I love this job!| I love making a positive difference in peoples lives, either by making their lives more comfortable or offering a personal development opportunity. Working with professionals from diverse background and in different industries, besides the flexibility of working remotely and traveling in the US and internationally is very rewarding. I also love the exhilarating feelings of achievement I have when I take on a project in a new industry or in a new country and then successfully deliver it within the timeline and budgetary constraints. I help high level teams in clarifying goals and developing realistic solutions especially in unfamiliar business environments and new cultural contexts. Most recently as part of USAID project I co-led a team to Afghanistan in order to determine professional and vocational training needs of Afghans. As a strategic marketer I have helped European businesses, educational organizations and the US international development corporations achieve their goals and expand market share either in the existing markets or in the emerging markets. I am also passionate about contributing to the local community where ever I reside. Currently as the board member of Interfaith Council for Peace and Justice I am involved in fund raising and developing communications materials, among other things.

my typical day|

what they are | People thinking that marketing is another word for selling; selling is part of marketing but it is not marketing. Secondly dealing with different time zones either in the US or internationally. Lastly digging up information that may not be accessible publically or deciphering contradictory information especially in case of emerging markets as it could be time consuming.

all about growth | Growth opportunities are huge provided one finds the right organization to work with especially in the US because the employers usually want potential candidates to have an industry-specific experience and the possibility of bringing in someone outside that industry is not well received. Strategic marketing enables one to work in any industry. It also means that one has to work very hard; one has to familiarize oneself with the industry, product(s) or service(s), competitors, both direct and indirect and the biggest player(s) in the industry. The more one does that the easier it becomes and the more industries one can work in the long run. During the process one acquires eclectic set of skills resulting in more employability.

my website| http://www.linkedin.com/pub/dir/Majida/Rashid